Frama is a multi-disciplinary design brand that creates lifestyle objects to inspire the senses and encourage mindful living. With an emphasis on natural materials, simple geometries, and uncompromising quality, Frama’s work connects the imaginative with the practical, resulting in a warm and honest aesthetic.
Since the launch of their first collection in 2011, Frama has embraced an organic and collaborative approach to design; an approach that is equally inspired by the old and the new, by digital technologies and analogue traditions. Frama’s naturalistic, hands-on approach to design and production has allowed the brand to create a unified aesthetic across a growing range of product collections – including furniture, lighting, home objects, fabrics, apothecary and books.
Based in Copenhagen’s Nyboder neighbourhood, Frama’s headquarters is an ever-evolving showroom space housed in the historic St. Paul’s Apotek (a pharmaceutical building established in 1878). Each year, the Frama Studio Store hosts a full calendar of open events, collaborative gatherings, as well as art and design installations.